Winners 2024

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World's Leading Spirit Tourism Experience 2024

And the winner is...

Johnnie Walker Princes Street - Journey of Flavour Winner Profile | johnniewalker.com/…inces-street/book-whisky-tasting/

Gallery

Johnnie Walker Princes Street - Journey of Flavour - Alan Tomlinson, Retail Store Manager

Nominees

The following nominees (listed alphabetically) were nominated for World's Leading Spirit Tourism Experience 2024

Casa BACARDÍ - Founders Experience Casa Martini - Martini Ultimate Experience Hennessy - From Grape to Glass Suntory Yamazaki Distillery - Monozukuri Prestige Experience

Award History

• World's Leading Spirit Tourism Experience 2025: The Johnnie Walker Experience on Princes Street
• World's Leading Spirit Tourism Experience 2024: Johnnie Walker Princes Street - Journey of Flavour
• World's Leading Spirit Tourism Experience 2023: Johnnie Walker Princes Street - Journey of Flavour