The Peninsula: The Peninsula

Doha has won the World’s Leading Emerging Business Destination award at the 16th Annual World Travel Awards.

The award ceremony at the Grosvenor House in London was held on the eve of the opening day for World Travel Market, one of the largest global business-to-business events for the travel and tourism industries.

“We are delighted to have been nominated and are honoured to be recognised as the world’s leading emerging business destination,” Chairman of Qatar Tourism Authority, Ahmed Al Nuaimi said.

“Winning this award recognises Doha’s commitment to shape Qatar as a world-class destination offering only high-quality services, combing business with upscale leisure,” he said. The World’s Leading Emerging Business Destination award is given to the country which has best positioned itself as the new outstanding business destination worldwide, through development, marketing, promotion, positioning and planning.

Other nominees in the category included Abu Dhabi; Dubai; Astana in Kazakhstan; Kiev in Ukraine; Santiago in Chile; Sao Paolo in Brazil and Zagreb in Croatia. The winner is determined based on votes by travel agents worldwide.

World Travel Awards is an organisation that has taken the global lead on one of the most important aspects of travel and tourism – the quality of customer experience.

The aim of World Travel Awards is to encourage world-class competition, stimulate innovation and creativity as well as ensure that travellers receive exceptional value and service. To be presented with a World Travel Award is a considerable achievement considering the competitive landscape, and helps to reassure travellers of the quality of service they will experience.

World Travel Awards are held each year during the World Travel Market, where much of the travel industry gathers.